Yelp is a directory used by local customers and tourists to find attractions, restaurants, and hotels. This particular video is for local business owners to unlock their accounts to be able to respond to reviews by customers and reap the other benefits. Business owners, the verification process is anyway from 3 to 5 days. Yelp will call you to verify your business and follow the directions through email from that point on.
This video is a guide to help beginners use Google plus! This is perfect for small business owners to connect with customers in varies ways using social media.
It is valuable for communities to support each other, especially the local business owners! Buying local helps the community to reach sustainability.
The video is to help business owners learn the value of pinterest. This digital platform can help tell a story about the experience the customer will receive during the visit at a business through pictures.
Impact Deep has been working with small business owners at College Square in Berea, Kentucky. We introduced them to the digital platform and invited them to our first social media workshop which occurred on June 4, 2013. Following this workshop, our group went out and interviewed some of the employees and business owners. We asked them about how they operate, plan to operate and their feedback on the social media workshop.
Many of these interviews revealed opportunities for improvement, including providing breaks during the workshop. Providing breaks would allow business owners and employees to have time to absorb what they have learned during the workshop and finish up on any work that they have not been able to accomplish.
- Tagged Berea Kentucky, college, crafts, entrepreneurship for the public good, Facebook, interview, marketing, review, Small business, Social Media, square, student, video
“Passion rebuilds the world for the youth. It makes all things alive and significant”.
-Ralph Waldo Emerson
For the past two days our group has worked both effectively and diligently with the Upward Bound youth here at Berea College. The Upward Bound program is based on giving fundamental support to participants in their preparation for college. It centers on serving students of low-income households that have tremendous academic talent and possess the desire to succeed.
Our position within the program was to facilitate exercises that center on personal development and understanding purpose. These exercises we completed have been from two insightful books. One being Work on Progress and the other, Business Model You. Each literary work provides useful activities that stimulate both critical thinking and the opportunity to recognize talents and achievements. Although, these exercises are mainly for college students and people already active in their professions, the high school students we conducted thrived in each activity.
Together, our group observed their growth over two days. We can honestly say that youth are somewhat underestimated. The reason for this is because at times we as people may have the assumption that a high school student is too young and lacks the maturity to comprehend specific teachings and therefore uses them to no avail. This illogical reasoning is untrue. In just a short period of time with these students there has been remarkable achievement and appreciation for such learning.
It is not learning merely in a lecture way but rather with personal engagement. The quote mentioned above symbolizes our learning as facilitators. Passion is the intangible feeling that drives us as human beings. When youth are passionate about what they are doing they tend to make understanding of even the most complex ideas. Through this simple appreciation, students are able to learn more and the teachings that once were of boredom become meaningful.
Advocating Change through SOLOMO Workshop in Berea, Kentucky
On June 4, 2013, the Entrepreneurship for the Public Good Cohort 10 was prepared to facilitate local business owners in the area of Berea. The main purpose for the Social-Local-Mobile workshop was to teach the owners the need for their businesses to be on a digital platform. Social media allows accessibility to customers in the local area and tourists about businesses.
A Berea College alumnus and owner of Gladiator Law Marketing Firm, Lisa Vaughn, was the main facilitator of the event. She did a phenomenal job on the presentation which revealed the amount of revenue the business would gain if they were to use Facebook, Yelp, Trip Advisor, Google Plus, and Pinterest. Small businesses found value in face to face relationships; however, the workshop was the opportunity for businesses to realize that they can bond with clients over social media, such as Facebook, which is great for conversations.
During the workshop, 21 businesses were taught the basics of the each social media site to draw in more revenue for their businesses to automatically benefit the local community of Berea. IMPACTDEEP had the pleasure to be designated College Square, located in the heart of Berea College. The team has gained great appreciation for the local businesses in College Square, because of the knowledge of the business’s history and personal connections made.